Senior Marketing Analyst

Job Summary

Joining the Performance Marketing Team, the full-time remote Senior Marketing Analyst will drive marketing decisions to support revenue growth by analyzing data, testing campaigns, and collaborating with stakeholders across various channels.

Key responsibilities

• Enhance marketing strategy by leveraging analytical expertise and partnering with stakeholders to develop scalable solutions
• Build and maintain reporting for marketing KPIs and identify opportunities to improve data views for better insights
• Utilize analytical tools such as SQL and Tableau to support reporting functions and communicate results effectively to cross-functional groups

Required qualifications

• 2 - 5 years of relevant business experience in analytical roles, preferably in B2C or marketplace tech companies
• Experience with SQL, advanced Excel modeling, and Tableau dashboard building
• Strong understanding of marketing strategy, customer segmentation, and user growth
• Familiarity with statistical significance and experience in A/B testing and experimentation
• Proven ability to transition between detailed data analysis and high-level insights for decision-making