Senior Marketing Automation Consultant

Job Summary

Working remotely, the full-time Senior Marketing Automation Consultant will manage marketing automation programs, optimize lead generation strategies using Marketo and Salesforce, and collaborate with cross-functional teams to enhance data-driven marketing initiatives.

Key responsibilities:

• Manage lead quality, scoring, and routing in Marketo while maintaining data health and quality
• Collaborate with marketing and technical teams to provide data-driven solutions and optimize email marketing campaigns
• Assess ad hoc analytic project requests and visualize data findings for stakeholder engagement

Required qualifications:

• 3-5 years of experience with Marketo and 2-3 years with Salesforce
• Strong program and project management skills
• Hands-on experience with dashboard creation and reporting
• Ability to thrive in a fast-paced, matrixed organization
• Self-motivated with a passion for marketing automation and continuous learning