Senior Marketing Director

Job Summary

To lead the marketing organization into its next phase of growth, the full-time Senior Marketing Director will own the global marketing strategy, focusing on building a digital marketing engine while working remotely from California, Texas, Virginia, or Colorado.

Key Responsibilities

• Define and execute a comprehensive digital marketing strategy across all channels, overseeing demand generation and customer retention campaigns
• Lead high-performance paid media strategies and drive organic search visibility while managing external agency relationships
• Own the marketing technology stack and standardize marketing operations workflows, ensuring compliance with data privacy regulations

Required Qualifications

• 10-15+ years of progressive marketing experience, with at least 5 years in a senior digital marketing or growth leadership role
• Deep expertise in paid search, paid social, organic SEO/AEO/GEO, and ABM frameworks
• Advanced familiarity with CRM systems, marketing automation platforms, and web analytics
• Exceptional financial literacy, including budget allocation and ROMI modeling
• Bachelor's degree in Marketing, Business, Communications, or a related field; an MBA or relevant digital certifications are a strong plus