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Senior Messaging Strategist
Job Summary
A company is looking for a Senior Conversion & Messaging Strategist who will enhance business growth through effective messaging strategies.
Key Responsibilities
- Conduct consumer insights research and run messaging tests to determine effective communication strategies
- Create strategic landing pages and funnels, collaborating with UX designers to optimize user experience
- Lead A/B testing and data analysis to validate messaging and offers while training cross-functional teams on best practices
Required Qualifications
- 5+ years of experience in direct-response copywriting, consumer insights, or growth marketing
- Proven ability to create high-converting landing pages and marketing funnels based on data-driven insights
- Strong knowledge of consumer psychology and persuasive communication techniques
- Experience in conducting research and testing to validate messaging and offers
- Exceptional analytical skills with a background in experimentation and A/B testing
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COMPLETE JOB DESCRIPTION
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Company Overview
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