Senior Omnichannel Performance Strategist

Job Summary

Managing and optimizing automotive-related paid search, social, and programmatic marketing campaigns, the full-time Senior Omnichannel Performance Strategist will collaborate with client-facing teams to drive revenue for clients across the US and Canada in a hybrid work environment.

Key responsibilities

• Create and manage paid media campaigns aligned with automotive dealership and marketing agency goals
• Monitor and optimize key performance indicators (KPIs) including impression share, CTR, CPA, and CPC
• Analyze performance reports to provide actionable insights and strategies to client-facing teams

Required qualifications

• Minimum of 2 years of experience in Digital Media, with a focus on Paid Search preferred
• Experience with ad management software such as Kenshoo, Marin, or similar platforms
• Strong analytical and critical thinking skills for performance analysis
• Proficiency in Excel or Google Sheets, including pivot tables and V-look-ups
• Ability to manage multiple projects while prioritizing client needs effectively