Senior Paid Advertising Strategist

Job Summary

Leading the development and execution of performance marketing strategies for high-value accounts, the full-time Senior Paid Advertising Strategist will work remotely to drive client success through advanced analytical insights and channel expertise.

Key responsibilities

• Lead performance marketing strategy development and execution, aligning with client objectives
• Conduct quality assurance to safeguard client revenue and manage budget pacing with strategic recommendations
• Analyze campaign data to generate actionable insights and oversee client testing roadmaps for optimization

Required qualifications

• 4-5 years of digital marketing experience, with at least 3 years in an agency setting
• 3-4 years of hands-on experience with two or more paid advertising channels, such as Google/Bing and Meta
• Experience in campaign development, including bid optimization and ad copy development
• Proficiency in Google Analytics and Microsoft Office Suite
• Strong analytical skills to translate complex data into meaningful insights