Senior Paid Marketing Manager

Job Summary

Hands-on and detail-driven, the full-time Senior Paid Marketing Manager will take ownership of the existing LinkedIn program while expanding efforts across Meta, Google Search, YouTube, and other channels to create a qualified pipeline and strengthen the brand in a remote environment.

Key responsibilities

• Build and scale the paid marketing program, managing strategy and execution across multiple platforms
• Drive creative strategy and experimentation, developing campaign concepts and optimizing performance through disciplined testing
• Utilize AI and automation to enhance workflows, improve campaign operations, and establish effective measurement and reporting systems

Required qualifications

• Deep, hands-on expertise in LinkedIn, Meta, and Google Ads with a proven track record in sales-led B2B SaaS
• Experience in building and scaling paid media programs, demonstrating both strategic and tactical skills
• Strong analytical skills combined with creative judgment to connect campaign performance to brand perception
• Proficiency in using AI tools and automation to improve marketing output and workflows
• Ability to collaborate effectively with cross-functional teams, including sales, design, and product marketing