Senior Paid Media Manager

Job Summary

To support a growing performance marketing agency, the full-time Senior Paid Media Manager will own client accounts, manage Meta advertising campaigns, and develop direct-response copy and creative strategies while working remotely.

Key responsibilities

• Lead client strategy and relationships by managing a portfolio of accounts and conducting bi-weekly performance calls
• Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking, monitoring performance metrics
• Write direct-response ad copy and video sales letter scripts while collaborating with creative teams to develop effective messaging

Required qualifications

• 5+ years of hands-on paid media experience, specifically with Meta advertising
• Proven ability to manage multiple client accounts and lead strategy conversations effectively
• Strong direct-response copywriting skills, including experience with ad copy and scripts
• Experience with conversion tracking, pixels, and marketing automation tools
• Ability to analyze performance data and develop actionable strategies for improvement