Senior Paid Media Specialist

Job Summary

Managing a portfolio of high-profile dealer accounts, the full-time Senior Paid Media Specialist will oversee Google Ads, Meta Ads, and Microsoft Advertising campaigns, lead client performance reviews, and train new specialists in a remote work environment.

Key responsibilities

• Run and optimize campaigns across multiple platforms, ensuring budgets, bids, and creative elements are effectively managed
• Lead monthly performance reviews for major dealer groups and serve as a resource for troubleshooting and resolving campaign issues
• Onboard and mentor new Paid Media Specialists, providing guidance and support during their initial training period

Required qualifications

• 5+ years of hands-on experience with Google Ads and Meta Ads, including advanced setup and troubleshooting
• Experience in automotive digital marketing, particularly with inventory feeds and Google Merchant Center
• Agency experience managing a multi-client portfolio, including large or high-touch accounts
• Proficiency in GA4 and Google Tag Manager, focusing on conversion tracking and attribution
• Familiarity with the Fluency platform