Senior Paid Media Strategist
Job Summary
Experienced marketers will find a full-time remote opportunity as a Senior Paid Media Strategist, responsible for managing and optimizing lead generation campaigns on Google Ads, LinkedIn Ads, and Meta Ads, while overseeing significant client budgets and driving measurable results.
Key responsibilities
- Own paid media strategy and execution for assigned client accounts, including large-scale campaigns
- Build, launch, optimize, and scale campaigns across various platforms while managing budgets and bids
- Run a documented testing program and ensure effective conversion tracking for CRM-qualified leads
Required qualifications
- 5+ years of hands-on paid media experience in B2B or B2C lead generation targeting the US market
- Proven experience managing $100k+ monthly budgets on a single channel
- Deep expertise in Google Ads and LinkedIn Ads, including audience design and conversion tracking
- Ability to conduct thorough testing and reporting that links ad spend to pipeline and revenue
- Fluency in English (C1/C2) with full-time availability during US East Coast hours
Complete Job Description
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