Senior Paid Search Manager

Job Summary

To drive profitable growth for the Make & Manage Money business, the full-time Senior Paid Search Manager will own an eight-figure annual media portfolio across Google and Microsoft, setting strategic plans and building campaigns while collaborating closely with cross-functional teams.

Key responsibilities

• Develop and execute strategies for Google Search, Demand Gen, YouTube, and Microsoft audience and native inventory
• Manage budget allocation, pacing, forecasting, reporting, and overall profitability for the media portfolio
• Identify growth constraints and prioritize testing plans to enhance campaign performance and drive results

Required qualifications

• Proven experience in profitably scaling affiliate or consumer lead generation with direct ownership of $10M or more in annual media spend
• Hands-on expertise in Google Ads and Microsoft Ads, with the ability to manage a diverse portfolio across both platforms
• Strong understanding of affiliate economics, including partner payouts, conversion rates, and traffic quality
• Ability to identify and address constraints in the marketing funnel, collaborating effectively with relevant teams
• Clear and direct communication skills, capable of providing concise performance updates and actionable insights