Senior Paid Search Specialist
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Job Summary
Owning a significant portion of Cardiff's paid media budget, the full-time Senior Paid Search Specialist will manage Google Ads and Microsoft Ads, develop search strategies, optimize campaigns for revenue generation, and drive growth in a remote setting.
Key responsibilities
- Manage end-to-end account structures, budgets, and bidding strategies for paid search campaigns
- Run keyword and search term programs, ensuring effective negative keyword hygiene and match type strategies
- Implement offline conversion imports and optimize campaign attribution to enhance funded revenue tracking
Required qualifications
- 3-5 years of direct experience managing Google Ads, including Performance Max and large-scale Search accounts
- Proven track record of managing monthly paid search budgets of $500K to $1M or more
- Experience with offline conversion imports or equivalent server-side conversion setups
- Strong proficiency in Google Ads Editor, scripts, or API for bulk changes
- Google Ads certification or demonstrable experience in account structure and spend management
Complete Job Description
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