Senior Paid Search Strategist
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Job Summary
Leading strategy for large National, Enterprise, and Multi-Location clients, the full-time Senior Paid Search Strategist will develop and execute SEM/PPC strategies, analyze campaign performance, and optimize advertising efforts across various platforms while working remotely.
Key responsibilities
- Develop and execute SEM/PPC strategies aligned with client goals and KPIs
- Analyze campaign performance and identify opportunities to improve ROI and overall account performance
- Lead strategic client conversations, including performance reviews and optimization recommendations
Required qualifications
- 5+ years of hands-on SEM/PPC experience, including building and optimizing campaigns
- Advanced knowledge of Google Ads and paid search strategy
- Experience with Shopping campaigns and familiarity with platforms like Amazon and Yelp
- Strong analytical skills and experience with Google Analytics or similar reporting tools
- Experience managing complex or large-scale accounts in a digital environment
Complete Job Description
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