Senior Performance Marketing Manager

Job Summary

Experienced performance marketers will find a full-time remote opportunity as a Senior Performance Marketing Manager, responsible for managing client accounts, optimizing Meta advertising campaigns, and developing direct-response copy and creative strategies to drive lead generation and appointment booking.

Key responsibilities

• Own a portfolio of client accounts, leading strategy conversations and bi-weekly performance reviews
• Build, launch, and optimize Meta campaigns while monitoring performance against key acquisition metrics
• Write direct-response ad copy and video sales letter scripts, collaborating with creative teams to develop effective messaging

Required qualifications

• 5+ years of hands-on paid media experience, particularly with Meta advertising
• Proven ability to manage multiple client accounts and lead strategy discussions
• Strong direct-response copywriting skills, including experience with ad copy and scripts
• Experience with conversion tracking, pixels, and marketing automation tools
• Demonstrated success in developing and testing creative concepts and messaging strategies