Senior Product Marketing Manager

Job Summary

Experienced in product marketing, the full-time Senior Product Marketing Manager will own the QuickBooks Graduates program's positioning, messaging, and content strategy, focusing on helping small businesses transition from QuickBooks to a modern cloud ERP platform while working remotely.

Key responsibilities:

• Own the positioning and messaging for the QuickBooks Graduates program, translating product functionality into meaningful business value
• Develop industry-specific messaging for targeted sectors such as construction, manufacturing, and professional services
• Create thought leadership assets and collaborate on go-to-market strategies to support QuickBooks Graduates campaigns

Required qualifications:

• A minimum of three to five years of product marketing experience in small business accounting software or ERP systems
• Educational background in marketing, business, or related fields
• Strong writing skills with the ability to simplify complex features into clear benefits for small business owners
• Familiarity with marketing technologies such as WordPress, CRM applications, and video editing tools
• Ability to collaborate effectively in a fast-paced, team-oriented environment