Senior Product Marketing Manager
Job Summary
Experienced marketers will find a full-time remote Senior Product Marketing Manager opportunity focused on shaping product positioning, messaging frameworks, and go-to-market strategies for a healthcare technology platform dedicated to improving health equity.
Key responsibilities
- Own product adoption and user engagement, developing segment positioning and go-to-market plans for new releases
- Build and maintain a structured product marketing function, producing enablement materials and organizing market insights
- Continuously monitor and iterate on product value communication, aligning marketing strategies with brand values and customer needs
Required qualifications
- At least 2 previous roles in product marketing with experience in go-to-market strategy in a SaaS or healthtech environment
- Proven experience leading full go-to-market cycles, including positioning, messaging, and cross-functional launch execution
- Strong data-driven mindset with experience in data intelligence products and AI-enabled workflows
- Foundation in human-centered design principles with skills in user research and competitive analysis
- Alignment with the mission to advance health equity, demonstrated through experience in healthcare technology or interoperability
Complete Job Description
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