Senior Product Marketing Manager
Job Summary
Experienced marketers will find a full-time remote opportunity as a Senior Product Marketing Manager, responsible for building product positioning and messaging, owning go-to-market strategies for complex launches, and ensuring market insights shape product decisions.
Key Responsibilities
- Build positioning and messaging for new products and features, ensuring alignment across teams
- Own go-to-market strategy and execution for multi-surface launches to drive member growth and retention
- Define success metrics for initiatives, connecting them to business outcomes and holding accountability
Required Qualifications
- 5+ years in product marketing or a similar role, with significant experience in direct-to-consumer markets
- Proven ability to develop positioning and launch strategies from the ground up
- Experience in partnership or co-marketing, representing the company externally
- Strong measurement instincts, defining success metrics prior to launches
- AI-native mindset, utilizing AI tools effectively in marketing efforts
Complete Job Description
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