Senior Product Marketing Manager

Job Summary

Owning the product marketing for the QuickBooks Graduates program, the full-time Senior Product Marketing Manager will develop positioning, messaging, and content strategies to assist small businesses in transitioning from QuickBooks to a modern cloud ERP platform, while working remotely.

Key responsibilities:

• Develop and own the positioning and messaging for the QuickBooks Graduates program, collaborating with marketing, sales, and partner teams
• Create industry-specific messaging and content that addresses the unique needs of targeted sectors such as construction, manufacturing, and professional services
• Leverage market insights to produce thought leadership assets that resonate with QuickBooks users facing system limitations

Required qualifications:

• 3-5 years of product marketing experience, particularly in small business accounting software or ERP systems
• Educational background in marketing, business, or a related field
• Exceptional writing skills to translate complex technical features into clear benefits for small business owners
• Proficiency in marketing technologies, including WordPress and CRM applications; experience with QuickBooks is a strong plus
• Ability to thrive in a collaborative, fast-paced environment with a focus on team success and positive energy