Senior Product Marketing Manager
Job Summary
To support a growing mental health platform, the full-time Senior Product Marketing Manager will shape messaging and positioning, lead go-to-market strategies, and develop integrated campaigns while working remotely.
Key responsibilities
- Shape messaging and positioning based on customer, market, and competitive insights
- Lead the development and execution of go-to-market plans for product launches and feature enhancements
- Equip sales and customer-facing teams with refreshed enablement tools and competitive materials
Required qualifications
- Progressive product marketing experience in mental health, healthcare, or employee benefits
- Expertise in positioning, messaging, go-to-market execution, and sales enablement
- Ability to clarify complex products and ideas into compelling narratives
- Strong organizational skills with the ability to influence cross-functional teams
- Familiarity with AI tools to enhance research and marketing workflows
Complete Job Description
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