Senior Product Marketing Manager
Job Summary
Owning the positioning for the Chainalysis platform, the full-time Senior Product Marketing Manager will develop lifecycle campaigns to drive customer adoption and expansion while collaborating across various teams in a remote environment.
Key responsibilities
- Define and evolve the Chainalysis story and competitive positioning to guide go-to-market teams
- Build lifecycle campaigns that enhance customer engagement and identify cross-sell and upsell opportunities
- Create strategic content and tools that support sales efforts and refine positioning based on market feedback
Required qualifications
- 8+ years of experience in product, solutions, or B2B enterprise technology marketing
- Proven ability to build new propositions or business lines from the ground up
- Experience designing and owning messaging for lifecycle campaigns or expansion programs
- Exceptional writing skills with the ability to create persuasive narratives and executive-level messaging
- Strong collaborative skills, comfortable leading multi-stakeholder projects across various teams
Complete Job Description
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