Senior Product Marketing Manager
Get new jobs like this one by email. Create a free account for job alerts and to save the jobs you like.
Job Summary
Experienced marketers will find a full-time remote opportunity as a Senior Product Marketing Manager, responsible for defining customer profiles, leading product positioning and messaging, and conducting market research to enhance product offerings.
Key responsibilities
- Define and refine the ideal customer profile (ICP) and develop buyer personas through various research methods
- Lead go-to-market planning and execution for new products and services, ensuring alignment with customer needs
- Own the messaging architecture and collaborate with Sales to create effective sales enablement materials
Required qualifications
- 7+ years of product marketing experience with a focus on positioning, messaging, and go-to-market launches
- Proven experience in defining ICPs and developing product offerings that match customer segments
- Strong background in pricing, packaging, and bundling strategies
- Experience in building sales enablement programs and utilizing webinars for customer acquisition
- Daily user of AI tools for research and content development
Complete Job Description
The complete job description is available to members. Premium membership includes:
Full access to 36,106 remote jobs from human-vetted companies, updated daily
Resume Builder - AI-powered tool to craft, enhance, and tailor your resume to a specific job
Twice-monthly live group coaching and the full Remote Career Center
20% member discount on Career Services
Backed by a 30-day money-back guarantee
Company Company Name
Headquarters Headquarters
Founded Founded
Website
BBB URL BBB URL
The company description is available to members. Go Premium for full access to every job and company profile in our remote jobs database, backed by a 30-day money-back guarantee.
