Senior Product Marketing Manager
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Job Summary
To support a rapidly growing organization, the full-time Senior Product Marketing Manager will lead product positioning, messaging, and go-to-market strategies while collaborating cross-functionally to ensure the successful launch and growth of products in a two-sided marketplace.
Key responsibilities
- Conduct customer and market research to inform product and marketing growth
- Develop clear product positioning and messaging that resonates with target audiences
- Lead the creation of go-to-market strategies and track their success for new product launches
Required qualifications
- 5+ years of relevant experience in product marketing and 7+ years in marketing or strategy
- Experience in Consumer Packaged Goods, Consumer Technology, or 2-sided Marketplace
- Bachelor's Degree required; MBA or MS in Marketing or Business is a plus
- Strong background in product marketing fundamentals, including market research and product messaging development
- Experience with hypothesis-based test-and-learn growth approaches is a plus
Complete Job Description
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