Senior Search Strategist

Job Summary

A company is looking for a Sr. Search Strategist to define strategy and drive success for top brands through effective search marketing.

Key Responsibilities

• Develop and execute SEM and paid search strategies aligned with client goals
• Conduct keyword research and oversee paid search campaigns, managing budgets and performance tracking
• Collaborate with internal teams to optimize campaigns and provide regular performance reports to stakeholders

Required Qualifications

• 5+ years of experience in digital marketing, particularly in SEM optimization
• In-depth knowledge of Google Ad Platform and experience managing PPC campaigns
• Expert understanding of SEM and its impact on various marketing channels
• Familiarity with Google Data Studio or similar reporting platforms
• Strong organizational skills and ability to manage multiple priorities effectively