Senior SEO Analyst
Job Summary
Working remotely on a contract basis, the Senior SEO Analyst will identify high-value search opportunities, analyze competitive search metrics, and optimize content to enhance organic visibility for Mayo Clinic Laboratories' test catalog.
Key responsibilities
- Identify and prioritize search topics that align with strategic business goals
- Conduct competitive share of search analysis to identify growth opportunities
- Plan and recommend new and optimized content strategies to improve organic traffic
Required qualifications
- 3+ years of experience managing enterprise SEO campaigns
- Experience developing and implementing SEO strategies and conducting technical audits
- Experience optimizing for B2B use cases
- Proficiency with SEMRush, GEO, and AI search visibility strongly preferred
- Experience with technical product catalogs and Adobe tools, especially customer journal analytics, strongly preferred
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