Senior Social Media Manager

Job Summary

Leading the Consumer Content team, the full-time Senior Social Media Manager will develop and execute an integrated content strategy across various channels, inspire and manage a multidisciplinary team, and ensure alignment with brand and business goals, either remotely or onsite.

Key responsibilities

• Define and lead a coordinated, always-on consumer content strategy that aligns with marketing priorities and business goals
• Inspire and develop a multidisciplinary team, fostering a culture of collaboration and innovation
• Establish content KPIs and reporting practices to evaluate effectiveness and optimize future content initiatives

Required qualifications

• BA/BS in marketing, communications, journalism, digital media, or related field preferred; equivalent experience considered
• 8+ years of relevant content, social media, editorial, or digital marketing experience with demonstrated progression in responsibility
• 4+ years of demonstrated people leadership and direct team management experience required
• Strong understanding of major social platforms, latest trends, and best practices in digital content performance
• Experience using analytics and audience insights to optimize content strategies and communicate recommendations