Senior Web Marketing Manager
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Job Summary
To support the QuickBooks Web Marketing team, the full-time Senior Web Marketing Manager will manage web experiences, optimize conversion rates, and collaborate with cross-functional teams in a remote environment.
Key responsibilities
- Own the end-to-end web experience by analyzing data to improve engagement and conversion
- Develop and execute a high-velocity testing roadmap to drive measurable outcomes for Workforce and Payments services
- Collaborate with Product Marketing and Integrated Marketing to create compelling web messaging and tailored audience journeys
Required qualifications
- Bachelor's Degree in a relevant field
- 5+ years of web/digital marketing experience in SaaS, financial services, or B2B
- Strong background in A/B testing, conversion optimization, and data-driven decision making
- Experience with web analytics and experimentation tools such as Adobe Analytics and FullStory
- Proven ability to partner with diverse teams to align strategies and drive results
Complete Job Description
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