Small Business Marketing Consultant
Job Summary
Leading the strategy and execution of a Small Business marketing program, the contract Small Business Marketing Strategy & Activation Consultant will manage integrated marketing workplans and coordinate digital experiences while working remotely.
Key responsibilities
- Lead the day-to-day strategy and execution of the Small Business marketing program
- Translate customer research into actionable audience, segmentation, messaging, and engagement strategies
- Establish KPI frameworks and performance measurement for ongoing optimization
Required qualifications
- 6-10+ years of experience in Integrated Marketing, Campaign Strategy & Activation, and Digital Marketing
- Proven ability to lead programs from strategy through execution
- Strong understanding of Customer Journeys, Audience Segmentation, and Campaign Measurement
- Experience with CRM & Marketing Automation tools
- Ability to operate strategically while remaining hands-on in execution
Complete Job Description
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