Social Media Lead

Job Summary

To drive brand awareness and engagement, the full-time remote Social Media Lead will manage content strategy, storytelling, and influencer programs while overseeing brand partnerships and performance metrics across various social platforms.

Key Responsibilities

• Develop and lead cross-platform content strategy and editorial planning for social media channels
• Oversee content creation, including managing the production lifecycle and optimizing creative assets
• Support brand partnership strategy by identifying, negotiating, and managing collaborations to enhance brand visibility

Required Qualifications

• 5+ years in social, content, or brand marketing with at least 2 years in a strategic role
• Proven track record of successful campaigns and content that drives business growth
• Strong writing skills with the ability to capture and extend the brand's unique voice
• Hands-on experience with content production and editing using tools like CapCut or Adobe CC
• Comfort with analytics and the ability to translate data into actionable insights