Social Media Manager
Job Summary
Seeking a strategic and hands-on Social Media Manager, the full-time remote position will lead global LinkedIn initiatives to enhance brand awareness, drive demand generation, and support pipeline growth through organic and paid campaigns.
Key responsibilities:
- Own campaign planning, audience targeting, execution, testing, and optimization for LinkedIn
- Collaborate with Corporate Marketing, Product Marketing, and Sales to create relevant campaigns for professional audiences
- Measure lead quality, conversion rates, and pipeline influence in partnership with Marketing Operations
Required qualifications:
- Hands-on B2B LinkedIn experience in both organic and paid programs
- Proven ability to convert content and campaign activity into qualified demand
- Experience in campaign planning and execution
- Strong analytical skills to measure and report on campaign performance
- Ability to balance thought leadership with disciplined experimentation and continuous improvement
Complete Job Description
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