Social Media Specialist

Job Summary

To support a growing brand presence, the remote Social Media Specialist will develop and execute a comprehensive social media strategy, create engaging content across platforms like LinkedIn, YouTube, and Facebook, and consult with internal teams and clients to refine messaging and design concepts.

Key Responsibilities

• Develop and implement a scalable social media strategy aligned with brand and business objectives
• Create and adapt content for various platforms, translating complex financial topics into engaging posts
• Monitor performance metrics and community engagement, optimizing content based on analytics and best practices

Required Qualifications

• Strong background in financial services, wealth management, or a regulated industry
• Exceptional consultative communication skills for virtual partner meetings
• 4-5+ years of experience in social media strategy and execution across various models
• Deep expertise in LinkedIn and YouTube, along with familiarity with scheduling and analytics tools
• Proven ability to work independently and manage deadlines in an evolving role