Social Media Specialist

Job Summary

Supporting the enterprise Social Media team, the full-time Social Media Specialist will manage content planning, publishing, and analytics for social media channels while working remotely from anywhere in the U.S.

Key responsibilities:

• Build and maintain social content calendars and draft platform-specific copy based on approved messaging
• Manage day-to-day publishing and scheduling across owned social media channels, monitoring live content and channel activity
• Track content and channel performance against KPIs, maintaining recurring reporting and identifying trends for optimization

Required qualifications:

• Hands-on experience managing brand social channels, including content calendars, copywriting, publishing, and reporting
• Proficiency with social media management, analytics, and publishing tools
• 3+ years in social media, content, or digital marketing; experience in healthcare or regulated industries is preferred
• Familiarity with healthcare compliance requirements
• Excellent writing and editing skills with the ability to adapt content across platforms and audiences