Social Search Manager
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Job Summary
Driving social search initiatives, the full-time Social Search & Experimentation Manager will develop content strategies, manage paid amplification for social content, and lead testing across platforms in a remote setting.
Key responsibilities
- Build a content roadmap focused on everyday money questions, prioritizing YouTube while incorporating TikTok and Instagram
- Partner with social teams, creators, and agencies to optimize searchable topics and formats
- Develop and execute a testing plan to evaluate creative and distribution strategies, using insights to guide future actions
Required qualifications
- 6+ years of experience in building social search strategies, particularly on YouTube and TikTok
- Hands-on experience with managing paid social campaigns and amplifying creator content
- Strong creative judgment with a background in designing effective tests
- Ability to translate audience behavior and performance data into actionable insights
- Experience in fintech or regulated industries is a plus
Complete Job Description
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