Solution Product Marketing Manager
Job Summary
Experienced marketers will find a full-time remote opportunity as a Solution Product Marketing Manager, responsible for leading market research, competitive intelligence, and solution strategy to enhance product positioning and support revenue growth.
Key responsibilities
- Define and develop solution-level strategies that align ActiveProspect's offerings with the needs of performance marketers
- Conduct comprehensive market research to gather customer insights and identify growth opportunities
- Create and maintain competitive intelligence programs to monitor market dynamics and inform strategic decisions
Required qualifications
- 7+ years of experience in product marketing or business analytics within a SaaS environment, preferably in martech or adtech
- Bachelor's degree in Marketing, Business, Communications, Data Analytics, or a related field; MBA is a plus
- Strong understanding of data enrichment, identity resolution, and performance marketing
- Proven track record of successful product launches and go-to-market campaigns
- Experience with tools such as HighSpot, Salesforce, and marketing automation platforms
Complete Job Description
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