Staff Product Marketing Manager
Job Summary
Seeking a full-time Staff Product Marketing Manager, this remote position will own the patient journey, leveraging insights to influence product strategies and enhance patient engagement while collaborating with cross-functional teams.
Key responsibilities:
- Own the patient journey by understanding patient needs and experiences to influence product and go-to-market strategies
- Identify high-impact opportunities using customer insights and funnel data to enhance acquisition and retention efforts
- Develop and execute patient positioning and messaging frameworks to effectively communicate the value of Headway
Required qualifications:
- 8+ years of significant experience in product marketing or growth marketing, particularly in consumer-facing roles
- Strong ability to translate qualitative and quantitative insights into strategic marketing decisions
- Experience working in a regulated consumer category with a focus on building effective marketing strategies
- Proven track record of influencing stakeholders and adapting strategies based on evidence
- Comfortable using AI tools thoughtfully within marketing workflows
Complete Job Description
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