Strategy and Analytics Specialist

Job Summary

Seeking a remote, full-time Strategy and Analytics Specialist, this role will drive insight-driven influencer campaign strategies, collaborate with cross-functional teams, and leverage data to optimize campaign performance.

Key responsibilities

• Partner with teams to develop campaign strategies aligned with client KPIs using behavioral insights and performance data
• Interpret campaign data to deliver actionable insights and lead the post-campaign recap process
• Utilize audience research tools to inform strategies and collaborate across functions to enhance planning and creative briefs

Required qualifications

• 3+ years of experience in media, strategy, or influencer marketing
• Strong working knowledge of influencer platforms and social trends
• Proficiency in audience research tools such as GWI and Demographics Pro
• Experience with social listening tools and quantitative survey analysis
• Self-starter with the ability to manage multiple projects in a fast-paced environment