Vice President of Marketing

Job Summary

To drive business growth and build a world-class marketing organization, the full-time Vice President of Marketing will set Truveta's marketing strategy, oversee product and growth marketing, and collaborate with cross-functional teams to translate market insights into actionable business strategies, all while working in a hybrid model with occasional in-person meetings.

Key Responsibilities

• Lead the end-to-end marketing strategy and execution across product marketing, growth marketing, and demand generation
• Build and develop a high-performing marketing organization, fostering a culture of innovation and accountability
• Define and execute go-to-market strategies for new products, ensuring alignment with market needs and company objectives

Required Qualifications

• 20+ years of experience in product marketing or related discipline, preferably in health and technology
• Proven expertise in creating effective positioning and messaging frameworks aligned with business goals
• Strong analytical skills with a deep understanding of market conditions and customer needs
• Demonstrated ability to lead cross-functional teams and communicate effectively
• Experience with AI monetization and subscription services is highly desirable