Visual Design Principal

Job Summary

As a principal-level contributor on the Digital Product Design team, the full-time remote Visual Design Principal will shape visual and motion design for Ford and Lincoln experiences, establishing design principles and guiding high-quality product development across in-vehicle systems and mobile applications.

Key responsibilities

• Set and communicate a clear vision for visual design aligned with brand and product needs
• Lead the evolution of visual design and motion standards, ensuring cohesive experiences across touchpoints
• Mentor and influence designers to enhance their skills and improve design quality across the organization

Required qualifications

• Bachelor's degree in graphic design, visual communication, interaction design, or a related field
• 8+ years of experience in visual design and/or motion for digital products
• Strong portfolio demonstrating high-level visual craft and design systems
• Experience defining and evolving design principles and guidelines across products
• Proficiency with modern design and prototyping tools such as Figma and Adobe Creative Cloud