Women's Health Copywriter

Job Summary

To support a growing hormonal health company, the full-time remote Lifecycle Copywriter (Women's Health) will create engaging content for email, in-app, and website channels across the customer lifecycle, focusing on high-quality execution and creative experimentation.

Key responsibilities

• Own email, SMS, and in-app writing for various customer segments, including fertility and perimenopause
• Engage in diverse writing projects beyond standard formats, such as guides and campaign scripts
• Continuously test and iterate on messaging based on performance data and compliance considerations

Required qualifications

• 3+ years of copywriting experience, particularly in email/lifecycle marketing
• A diverse portfolio showcasing work across email, in-app, and product copy
• Experience with testing and iterating based on performance data
• Basic literacy in Figma for collaboration
• Background in wellness, beauty, or femtech is a plus