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Marketing Programs Manager
Job Summary
A company is looking for a Marketing Programs and Events Manager to develop and execute marketing initiatives that drive sales pipeline.
Key Responsibilities
- Develop and manage the event strategy and calendar for various marketing events
- Oversee the end-to-end execution of events, including planning, on-site management, and post-event analysis
- Analyze program performance against KPIs and manage budgets to maximize ROI
Required Qualifications
- 7+ years of B2B marketing experience, with at least 4 years in programs and events management in technology or cybersecurity
- Proven track record of building successful marketing programs
- Experience with marketing automation platforms, CRMs, and virtual event systems
- Experience in managing budgets and reporting on marketing ROI
- Bachelor's degree in Marketing, Communications, or a related field
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COMPLETE JOB DESCRIPTION
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