Job Summary
A software development firm is seeking a Remote Marketing Database Manager.
Individual must be able to fulfill the following responsibilities:
- Recommend and implement advancing practices in marketing automation
- Act as subject matter expert of the marketing database
- Build and maintain a lead management framework
Qualifications for this position include:
- Bachelor’s degree in business or marketing related field
- 5+ years’ work experience in a B2B marketing organization directly managing a Marketo database
- Proficiency with email marketing & marketing automation best practices.
- B2B marketing experience within SaaS, FinTech, Financial Services or Software organizations
- Experience using Salesforce/CRM tools
- Advanced knowledge of HTML coding