Senior A/B Testing Analyst
Job Summary
A company is looking for a Sr A/B Testing and Optimization Analyst to drive A/B testing and optimization efforts for its digital platforms.
Key Responsibilities:
- Collaborate with business partners to identify opportunities for improving customer experience using qualitative and quantitative data
- Conduct analyses of marketing and sales data to identify trends and challenges for test ideation
- Utilize Adobe Target and AEM to create personalized and optimized digital experiences for users
Required Qualifications:
- 2+ years of experience with A/B testing tools (e.g., Adobe Target, Optimizely, VWO)
- 2+ years of experience with web analytics tools (e.g., Adobe Analytics, Google Analytics)
- 2+ years of experience with workflow management tools (e.g., Adobe Workfront, JIRA)
- Familiarity with front-end development (HTML, CSS)
- Solid skills in Excel and PowerPoint
COMPLETE JOB DESCRIPTION
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