Job Summary
A computer software company is in need of a Telecommute Account Based Marketing Manager.
Individual must be able to fulfill the following responsibilities:
- Develop and implement target account strategy to support account-based selling
- Develop and implement jointly with sales pipeline generation and acceleration programs for specific, targeted accounts and contacts
- Interface with sales to determine sales enablement needs, and work with product marketing to develop tools, training and content
Must meet the following requirements for consideration:
- Able to develop and maintain comprehensive account profiles and target personas
- Able to work with sales to identify gaps in key personas and contact information within strategic accounts
- Able to proactively engage with the sales teams to coordinate, communicate, and optimize the impact of marketing activities