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Marketing Analytics Manager
Job Summary
A company is looking for a Marketing Analytics Manager.
Key Responsibilities:
- Own day-to-day performance analysis & strategic recommendations across the marketing funnel
- Help architect the data solutions to advise, enable and optimize marketing channels
- Build/iterate on robust performance dashboards that track & visualize performance and empower conversations on improvement opportunities
Required Qualifications:
- Degree in an analytical discipline or equivalent
- 5-7 years of experience working on campaign targeting, experiment setup, optimizations, and attribution
- 5-7 years of experience working with data, including working with standard data processing tools/concepts
- Ability to manipulate & extract insights from large data sets & seamlessly translate into actionable recommendations across the consumer journey
- Deep understanding of performance & measurement across key digital and offline channels
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COMPLETE JOB DESCRIPTION
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