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Marketing Data Analyst
Job Summary
A company is looking for a Marketing Data Analyst II to join their Web Analytics Team.
Key Responsibilities:
- Configure and maintain Google Analytics and other web analytics tools
- Analyze user behavior and marketing channel performance to generate actionable insights
- Lead A/B test planning, execution, and post-test analysis
Required Qualifications:
- BA/BS in computer science, mathematics, statistics, business or related field, required
- 3+ years of experience in web, marketing, or product analytics, required
- Proficiency in tools like Google Analytics, Looker Studio, Tableau, or Power BI, required
- Hands-on experience with Google Tag Manager or other tag management systems, required
- Working knowledge of SQL and strong skills in Excel/Google Sheets, required
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COMPLETE JOB DESCRIPTION
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