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Omni Channel Performance Strategist
Job Summary
A company is looking for an Omni Channel Performance Strategist, Paid Media (Paid Search Focus).
Key Responsibilities
- Manage and optimize automotive-related paid search, social, and programmatic marketing campaigns
- Collaborate with Account Managers and clients to align campaign strategies with dealership goals
- Analyze performance metrics and provide insights for campaign improvements
Required Qualifications
- Minimum of 2 years experience in Digital Media with a focus on Paid Search
- Experience with ad management software such as Kenshoo, Marin, or similar
- Strong analytical skills and experience using analytics tools to present findings
- Proficiency in Excel or Google Sheets, including the use of pivot tables and V-look-ups
- Ability to manage multiple projects and prioritize effectively
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COMPLETE JOB DESCRIPTION
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