Job Summary
A software and IT company needs applicants for an opening for a Telecommute Software and Information Technology Demand Generation Manager.
Core Responsibilities Include:
- Making an impact on how we execute and think about demand generation
- Partnering cross-functionally to successfully execute plans
- Using campaigns to drive demand, developing audience-targeted campaigns
Skills and Requirements Include:
- At least 4 years experience in strategy and execution of demand generation programs for B2B SaaS companies
- Experience with omnichannel demand generation tactics: events marketing, digital marketing, social media marketing, email marketing
- Experience developing a demand generation plan for providing the necessary marketing-sourced pipeline to achieve company goals
- Ability to work cross-functionally to understand how our inbound leads turn into customers and continually refine our process to convert customers
- Familiarity with the use of martech tools for demand generation: Salesforce, Hubspot, Marketo, Pardot, etc
